Coffee State

Brand Identity

Developing a Brand Strategy, Visual Identity and a tone of voice for a coffee shop in Maldives

CLIENT: COFFEE STATE
YEAR: 2019

Developing the brand identity for Coffee State, the newest specialty coffeeshop to open in Male', was not just challenging but was a ride that involved gathering extensive knowledge on coffee culture and the reasoning behind similar brand identities.

Situation Analysis
Brand Identity Development
Market Analysis

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